">For the official student representation in Heidelberg, German studio Gestaltung Mannheim has created a campaign and its visual identity based on a clear white background, small funny shapes (animals, speech bubbles, arrows) with contours, the StuRa’s corporate colors, and vexing overlaps. The lettering, on the other hand, is simple, straightforward and easy to read. For this we decided on Neue Haas Grotesk Display, in its roman style.