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福克斯重塑2015

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7年前 1089 30

很高兴看到像福克斯这样的大公司重新建立品牌。娱乐频道最近更新了他们的标志和电视广告。来自洛杉矶的设计师Dan Pierse参与了这个项目。在这里你可以看到丹对品牌重塑的贡献。为了更多的丹的工作,请访问他的投资组合在Behance。我很高兴能成为这个伟大团队的一员,他们修改了福克斯的品牌包装。这是一项巨大的任务,因为福克斯不仅有它的网络编程宣传片,而且还必须提供它的附属公司的工具包来创建他们自己的宣传图形。这就要求设计过程考虑到附属工具包的需求,并且在特效脚本编写之后,有大量的预渲染和创造性,解决了一个生产流水线,可以简化这些元素的创建。

It's great to see cool rebranding of big companies like Fox. The entertainment channel has recently updated their logo and promos for TV. Dan Pierse, L.A. based designer took part on the project.Here you can see some of Dan's contributions to this rebranding. For more of Dan's work, please visit his portfolio at Behance.I am very pleased to have been part of the great team that revised the FOX branding package. This was a huge undertaking as FOX not only has its network programming promos, but must also provide it's affiliates with toolkits to create their own promo graphics. This required the design process to take into account the affiliate toolkit needs and, with a lot of pre-rendering and creative After Effects scripting, address a production pipeline that would simplify the creation of these elements. - Dan Pierse branding
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